This commercial captures so much about the complicated, emotionally-charged relationship most of us have with food. And it's not as simple as knowing that you are doing it -- most people who are emotional eaters are somewhat aware of it, but the food-mood connection is culturally embedded. Even a book I was listening to about changing unhealthy behavior patterns suggested walking away from an emotionally-charged encounter with a relative at a family party to "have some of Mom's deviled eggs." The fact that the authors of a "Recovery Lite" book suggested food as a way to avoid a scene, even though they talk about unhealthy eating behaviors in other places in the book, tells you everything you need to know about how difficult this behavior is to root out.
I like my Weight Watchers leader because she acknowledges that it isn't always easy to follow the program. She jokes about weighing in in her nightgown, and I'm pretty sure she's serious. My beef with Weight Watchers was always that there was no acknowledgement of the struggle. It was as if someone thought that we just needed to learn that carrots were healthier than carrot cake and that the whole bag is not usually the portion size, and we'd magically drop all our unwanted pounds, chanting poems about "Ten Little Weight Watchers" as we cheerily exit the meeting room, picking up two or three boxes of Snack Bars on our way out:
We want a down-to-earth leader that knows that no matter how many times you chant, "It's not a diet, it's a lifestyle change," you still have to eat less food to lose weight, and that it sucks sometimes. We need a leader who can agree with us that it sucks, but gently and firmly tell us we still are going to have to do it anyway. It would be a bonus if she could give us some realistic advice on how to do that.I'm glad to see things moving more in that direction. I wonder what they are going to do with the chirpy ones. Maybe there will be a sort of re-education program?